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2018 Summer Strategic Marketing and Partnerships Internship

CSM Sport & Entertainment
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THE LEADDOG WAY


We take pride in the work we do. Therefore, it is important for all our team members to embody characteristics of the LeadDog Way, and exemplify this through our work. The LeadDog Way is not so much a tangible set of guidelines as it is a mindset or philosophy, guided by the principles for which we want our company represented: the highest quality client service, building true partnerships with our clients, building on the experience of our team and of our history, balancing life and work, respecting fellow LeadDoggers, creativity, passion, leadership, and teamwork.     

All LeadDoggers should encompass and reinforce our core principles related to good management, of both programs and people. Additionally, the below items and traits are key to the growth of each individual:

  • Demonstrates proactive leadership
  • Approaches work with dedication and passion
  • Thinks strategically and big picture
  • Is consistent in communication and shows attention to detail
  • Focuses on creating value
  • Strives for greatness every day
  • Never settles…never 

Internship Details:

We are searching for driven and motivated individuals to join our Strategic Marketing and Partnerships team for the Summer semester. This person will be an integral part of the team and expected to work across multiple disciplines including sponsorship development and outreach, sponsor activation and working with our internal teams to help develop fully integrated marketing campaigns. 

The internship will be 3 months long with a start date of May 21, 2018. 

We prefer candidates that can spend 5 days a week with us. This is an unpaid internship; however, we offer college credit and a travel stipend. 

Responsibilities Include: 

STRATEGIC MARKETING:

  • You will assist in strategic and creative development of integrated marketing campaigns
  • You will help develop and organize potential prospects (media, marketing, and local organizations) for new and existing programs
  • You will assist with cold and warm outreach to leads we identified as prospects
  • You will conduct brand and industry research
  • You will join brainstorms and contribute creative ideas to upcoming and current projects
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STRATEGIC PARTNERSHIPS:

  • You will help develop and organize potential brand partner prospects for new and existing programs
  • You will help create and develop outreach materials such as sponsorship decks and brand overviews
  • You will conduct outreach to potential brand partners and join introduction conversations
  • You will conduct brand and industry research
  • You will join brainstorms and contribute creative ideas to upcoming and current projects 

Skills:         

  • You love making lists and staying organized
  • You have a can-do attitude and thrive when taking on new challenges
  • You are an excellent verbal and written communicator
  • You are interested in marketing and brand research   

Qualifications:

  • You are currently in pursuit of a college degree (Undergraduate or Graduate)
  • You must be able to receive college credit for the internship

  • You embody characteristics of the LeadDog Way